AI Visibility Monitoring for PR Teams

Lorelight helps PR teams monitor and improve how their brands appear in ChatGPT, Claude, and other AI responses. We track your AI Share of Voice, sentiment, topics, and competitive positioning across 8 major AI platforms with Generative Engine Optimization (GEO) insights.

The shift from SEO to GEO (Generative Engine Optimization) changes everything for PR teams. When journalists and customers ask ChatGPT, Claude, or Perplexity about your industry, these LLMs shape your brand narrative. AI visibility monitoring helps you understand and optimize how you appear in these AI-generated answers.

The Problem We Solve

PR teams need to know what AI tells people about their brand. Are you mentioned positively or negatively? What topics trigger criticism? How's your Share of Voice vs competitors? Traditional media monitoring can't track LLM responses—that's where Answer Engine Optimization comes in.

Lorelight provides LLM monitoring and GEO insights for PR professionals. Our AI Share of Voice shows your competitive positioning across AI platforms. Our topic intelligence tracks 100+ topics with sentiment analysis. And our influence tracking shows which sources AI cites about your brand.

We built Lorelight because PR teams were manually checking ChatGPT for brand mentions—missing 7 other platforms and all historical data. Now they have automated AI visibility monitoring with deliberately weekly updates. Why weekly? LLMs don't retrain daily. Hourly monitoring creates noise, not insights. Our cadence matches how AI actually evolves—giving you meaningful trends without alert fatigue.

Why PR Teams Choose Lorelight

  • Track AI Share of Voice with weighted competitive positioning
  • Monitor topic intelligence to catch reputation issues early
  • Track regional brands separately (e.g., Spotify France vs Global)
  • Weekly automated updates perfect for PR reporting cycles
  • 5-minute setup with no technical expertise required

Your competitors are already practicing Generative Engine Optimization. Every day without LLM monitoring, you're missing how ChatGPT and Perplexity position your brand. Start tracking your AI visibility today.